Kent Karlsen

Chief Marketing Officer

    Qualified and certified:

  • Digital Transformation – certified MIT Sloan
  • Digital Transformation Management – CXO Transform certified expert
  • – Norwegian having undertaken several projects in Bahrain

    Over 20 year of international experience in digital marketing and technology

  • CMO and CTO roles including cross-functional team leadership
  • Board work and business development for private companies

About Kent Karlsen

Kent Karlsen is partner of TON Business Performance Consulting and the Chief
Marketing Officer (CMO) of Hurricane Spa – the Norwegian manufacturer of luxury
bathroom products for private homes and hotels. His responsibilities are planning and
executing marketing strategies and activities, business model development,
eCommerce sales channels, implementing go-to-market plans and building reseller

Mr. Karlsen has over 20 years of experience as employed, entrepreneur and
consultant: Planning and executing digital marketing activities, international sales and
technology development to become more competitive in the market.
As an entrepreneur Mr. Karlsen is a visionary leader and create value from his
energy and strong combination of marketing and technology knowledge. His global
business experience makes him suited to work well together with people from
different cultures.

Mr. Karlsen has done consulting for different industries; software, manufacturing,
online trading/eCommerce, finance, auditing, accounting and consulting. He has
performed board work for small-and medium-sized companies in the growth phase.
He has documented skills in transforming ideas to new products, managing a cross-
functional team and to lead and implement business projects on time.

Managing teams are often related to processes with digital transformation (challenging),
digitization (easy), software development, Software as a Service (SaaS), digital
marketing, marketing research, M&A and restructuring of the organization.
Mr. Karlsen recently earned his certification in blockchain use cases from ConsenSys
and a certification from MIT Sloan in business transformation. He has experienced
both success and defeat, and he also has some thoughts about what is not working
very well and what are the important factors for success.
Mr. Karlsen is a citizen of Norway and has been fortunate to work with people from all
over the world (Scandinavia, USA/UK, France, Austria, Bahrain/Saudi-Arabia and
China). His personality type in Myers & Briggs system is ENTP.

Contact Details:


[email protected]

Sandefjord, Vestfold, Norway


Contact Details:

Sandefjord, Vestfold, Norway